Good trip? Gucci just opened a luggage-only store in Paris

Good trip? Gucci just opened a luggage-only store in Paris 808b364462a2e947b183430ee16cdb02

gucciThe Ultimate Store makes having extra luggage sound like a good thing.

Located at 229 Rue Saint-Honoré in Paris, the Italian luxury brand’s first independent luggage store began welcoming shoppers this week. The store spans 2,900 square feet and offers a full range of gucci luggage travel and weekend bags. This includes one-of-a-kind steamers and the brand’s recently launched “Off the Grid” trunks made from regenerated Econyl nylon. An aluminum rolling suitcase, created in collaboration with the Italian luxury luggage specialist. FPM Milanalso debuted in the store this week along with a host of other stylish travel essentials.

More From Robb Report

Ground level displays of the Gucci Valigeria Paris store

Views of the ground floor of the store and the windows of the travel collection.

“The opening of our first Gucci Valigeria boutique on Rue Saint-Honoré represents the next stage in our ongoing strategy to reinforce our leadership in the travel category,” said Marco Bizzarri, Gucci Chairman and CEO. world water day in an email. He went on to explain that the concept for the travel line’s new and upcoming locations is inspired by the brand’s original Florentine store and a three-month time window in London that saw the launch of Gucci’s Savoy luggage line.

Inspired by train travel during the Belle-Epoque, Gucci’s new Parisian store has two floors. The sophisticated space is filled with vintage light fixtures, window displays that reflect luggage carts, and neutral-toned canvas surfaces that make its dark walnut furnishings stand out. The ground floor resembles a tony train station with a cash register disguised as a welcome desk. Here you’ll find on-the-go essentials like eye masks, pajamas, beauty products, and pet accessories for Fido. Downstairs you can also find exotic leather versions of the Gucci weekend bag and unique trunks.

See also  You have to check out Aurate, the women-owned jewelry brand – it's having a big sale.
Gucci Valigeria Paris store second floor display and seating

Plush seating and dark walnut furniture on the upper deck.

Upstairs, design elements like brass shelving nod to shelves found on vintage trains. Meanwhile, the roof is modeled after the arched roofs of ancient carriages. Loom-woven rugs with a tartan pattern and plush seating add to its cozy atmosphere. Gucci’s full travel range, including totes, backpacks, garment bags, hat boxes and suitcases, is spread across both floors.

Standout styles from its Savoy line, which reinvents the brand’s logo, signature stripe detail and GG hardware, will be available to purchase in-store. You can even shop Gucci’s top-handle Bauletto bag here.

Offers of black and white bags from the Gucci Valigeria Paris store

Another wall display with deals on black and white bags and trunks.

While the window is Gucci’s first dedicated to luggage, its travel range has had wide appeal for decades. When the house’s founder, Guccio Gucci, opened his original store in Florence in 1921, the first items he sold were trunks, suitcases and hat boxes. Gucci was acquired by Dried in 1999 and sits alongside top fashion brands such as Saint Laurent and Bottega Veneta in the corporation’s portfolio.

More Gucci Valigeria stores are in the works and are expected to open in “other iconic destinations in the city,” Bizzari confirms. No timeline or locations have been shared, so stay tuned.

Best of Robb Report

enroll in Robb Report Newsletter. For the latest news, follow us on Facebook, TwitterY instagram.

Click here to read the full article.