Hill’s returns as a national sponsor of NBCUniversal Local’s Clear the Shelters for the fifth consecutive year to help shelter animals find homes through science-guided nutrition this August
TOPECA, Kan., August 2, 2022 /PRNewswire/ — Approximately 6.3 million companion animals enter US animal shelters across the country each year1. This year marks a critical time, as in the last five months, more animals entered shelters than left.two. That’s why Hill’s Pet Nutritiona global leader in science-based pet nutrition, is increasing its support for shelters year-round as part of its mission to help end pet homelessness.
For the fifth year, Hill’s returns as a national sponsor of Clear the sheltersNBCUniversal Local’s national pet donation and adoption campaign, and is partnering with actor Taylor Lautner (Twilight, Scream Queens) to encourage potential pet owners to find their new best friend during the nation’s largest pet adoption of the year.
A cause close to the heart
A long-time pet owner and lover, Lautner adopted his dog Remi in 2021 and took the opportunity to join this year’s Clear The Shelters campaign.
“Adopting Remi was one of the best decisions my fiancée and I have ever made. She not only completed our family, but also fueled our passion for advocating for shelter pets in need of a loving home,” Lautner said. “Hill’s does a great job helping shelter pets become adoption-ready through science-based nutrition. Together we encourage anyone considering adopting a pet to open their hearts and homes to pets.” needy”.
Clear the shelters… forever
every year through Clear the shelters, NBC and Telemundo stations across the country are partnering with shelters and rescues in their communities, which included more than 1,300 organizations last year, to help find loving homes for pets in need. Since its inception in 2015, the campaign has helped more than 700,000 people find their forever home.
The campaign will again feature online donations through partners. large charitiesa global non-profit organization, and animal rescue site, which will host the fundraiser and cover all transaction fees so that 100 percent of donations go directly to shelters and rescues in need. Online donations can be made to participating shelters or rescues during the campaign at ClearTheSheltersFund.orgwhich can also be accessed via ClearTheShelters.com.
In addition to being a national sponsor, Hill’s will provide adoption kits to new pet owners containing bags of Hill’s pet food, coupons, pet parenting tips and other supplies, which will be available at select shelters throughout the month.
“Over the past two decades, Hill’s has helped millions of shelter pets find their forever homes through our Hill’s Food, Shelter & Love program, and we’re proud to continue our long-standing support of the Clear The Shelter,” he said. nicki batypresident of Hill’s Pet Nutrition USA “We are grateful to work in partnership with Greater Good Charities, Taylor Lautnerand thousands of veterinary, retail and shelter partners across the country, to help end pet homelessness, especially at a time when shelters are under-resourced and experiencing rising admission rates.”
Hill’s is also providing financial support for the campaign to support two Greater Good Charities “Good Flights” pet airlifts during Clear The Shelters month in August, where at-risk animals in overcrowded shelters will be flown to new shelters for testing. and receive necessary medical care. care before being given up for adoption.
With purpose at the core of it all, Hill’s is empowering its employees to give back to communities and support initiatives that help advance the brand’s mission. Across the organization, hundreds of Hill’s employees will volunteer at participating shelters during Clear The Shelters crescendo weekend August 26-28, 2022 to provide adoption kits to help pet owners welcome their new pets into the family.
20 years helping pets find a forever home
The year’s campaign also coincides with the 20th Anniversary of Hill’s Food, Shelter, and Love program, which partners with shelters 365 days a year to provide premium pet nutrition for animals in need. The program has provided more than $300 million in pet food to more than 1,000 shelters and has helped more than 12 million pets find new homes. When pet parents purchase Hill’s products, they help us provide premium nutrition to thousands of shelter pets across the country.
To learn more about Hill’s support of shelters and the pets they care for, visit www.hillscleartheshelters.com.
1 American Society for the Prevention of Cruelty to Animals
two Shelter Animal Count
Public Relations Contact:
Jennie RosenbergHill + Knowlton strategies
About Hill’s Pet Nutrition
Founded more than 80 years ago with an unwavering commitment to science-based pet nutrition, Hill’s Pet Nutrition is on a mission to help enrich and prolong the special relationships between people and their pets. Hill’s is dedicated to pioneering dog and cat research using a scientific understanding of their specific needs. As a leading veterinarian-recommended pet food brand, knowledge is our first ingredient with more than 220 veterinarians, Ph.D. nutritionists and food scientists working to develop groundbreaking innovations in pet health. Hill’s Prescription Diet therapeutic nutrition plus our daily foods, Hill’s Science Diet, Hill’s Healthy Advantage and Hill’s Bioactive Recipe, are sold in veterinary clinics and pet specialty retailers around the world. For more information on our products, nutritional philosophy, visit HillsPet.com or HillsVet.com. For more information about the Hill’s Food, Shelter & Love program, visit hillspet.com/shelter.
About Clear the Shelters
Clear The Shelters™ / Desoccur Los Albergues® is an annual national pet adoption campaign spearheaded by NBCUniversal Local, a division of NBCUniversal. Each year, NBCUniversal Local’s NBC-owned and Telemundo-owned stations, as well as affiliate stations, partner with animal shelters and rescues in their communities to host Clear The Shelters events. NBCUniversal Local’s Clear The Shelters campaign was inspired by a 2014 north texas pet adoption event hosted by NBC 5/KXAS and Telemundo 39/KXTX and dozens of area shelters that resulted in the most pets adopted in one day for north texas. Since 2015, NBCUniversal Local’s Clear The Shelters pet adoption campaign has resulted in more than 700,000 pets finding new homes. VisitClearTheShelters.com Y vacatelosalbergues.comfor more information.
About NBCUniversal Local
NBCUniversal Local is the local media division of NBCUniversal serving bilingual and English-speaking audiences in 31 markets across the US and Puerto Rico, the best in local sports, news, weather, consumer and investigative reporting, and lifestyle entertainment on any platform and screen. NBCUniversal Local is made up of three individual media groups, including NBC-owned television stations, NBC Sports Regional Networks and Telemundo Station Group. The division also houses multicast networks NBCLX, COZI TV and TeleXitos, regional cable news network NECN, as well as NBC Spot On, an advanced video advertising business designed for local/regional CTV and OTT advertisers and various companies. including production company LXTV, marketing and promotions company Skycastle, its out-of-home business NBC Everywhere, and Arthouse, a graphic design group. With seven regional sports networks and 42 NBC and Telemundo stations serving 38 percent of U.S. households, NBCUniversal Local is the only network-owned local media division home to the largest bilingual local newsrooms within the top 10 television markets in the country. NBCUniversal Local stations and networks serve diverse audiences and communities across linear, broadcast, OTT, digital web, mobile, and audio and cable platforms, working together to keep local audiences informed anytime, anywhere. place. For more information, visit NBCUniversal.com.
SOURCE Hill’s Pet Nutrition