Mars Wrigley promotes the sustainability of cocoa with advances in the empowerment of women and the protection of forests

  • Mars publishes Cocoa for Generations report detailing its latest progress towards creating a modern, inclusive and sustainable supply chain

  • Advances include significant advances in its Women for Change program with CARE and key milestones without deforestation

  • Iconic confectionery and snack company sourced 61% of cocoa through its Responsible Cocoa program, on track to reach its 100% goal by 2025

CHICAGO, September 22, 2022 /PRNewswire/ — mars wrigley, a chocolate maker for over 100 years, released its Cocoa for Generations progress report today. The report details the company’s progress towards creating a modern, inclusive and sustainable cocoa supply chain, with 100% of its cocoa responsibly sourced and traceable from farm to first point of purchase by 2025 .

(PRNewsfoto/Mars Wrigley)

(PRNewsfoto/Mars Wrigley)

andrew clarkeMars Wrigley World President: “Too many cocoa farmers continue to face a host of challenges ranging from poverty to child labor to deforestation. The impacts of climate change and global crises are exacerbating existing vulnerabilities in cocoa-growing communities and beyond. It is because That is why we aim to accelerate the transformation of the cocoa supply chain so that it benefits both people and the planet. To get there, we are working to protect children, preserve forests and improve farmer incomes. We challenge ourselves and the entire industry to evolve and adopt approaches that deliver the greatest impact where it matters most: in cocoa-growing communities around the world. Latin America, west africaY Southeast Asia.”

amber johnsonVice President Mars Wrigley Cocoa: “We cannot do this work alone. The changes and scale to achieve sustained and demonstrable improvements for cocoa farming families and their communities require thinking and collaborating in new ways. We are working to transform the cocoa ecosystem, and while we have made a important progress to date, we are not done yet Through our programs and in collaboration with key global partners, including industry peers, governments, development agencies, research institutions and civil society organizations, we are sharing what works and what we learn along the way. We remain constructively unhappy, tireless in our work to create a modern, inclusive and sustainable cocoa supply chain. One in which the environment is protected, human rights are respected and everyone has the chance to prosper.”

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Report details Mars Wrigley significant progress in 2021 and highlights notable achievements to date. Enabled by its Cocoa for Generations strategy, mars wrigley is strongly committed to accelerating the transformation of the cocoa supply chain. mars wrigley is backing your commitment to action. The company recently launched two innovative programs that aim to support 14,000 small farmers in Côte d’Ivoire and Indonesia on the path to a sustainable living income by 2030.

Mars Wrigley Progress against the goals set out in the Cocoa for Generations strategy includes two notable milestones:

  • Open opportunities for women. In collaboration with CARE, the Women for Change program has reached more than 77,000 members in cocoa-producing communities in Côte d’Ivoire and Ghana, through its Village Savings and Loans Association program. This effort has supported nearly 58,000 women, resulting in more than $7.4 million in collective savings and more $3.7 million in distributed loans. These funds have been used in a variety of ways, including cocoa farming activities; household-related expenses, such as access to education, health needs, and nutritious food; and additional income-generating activities, including the cultivation of other crops such as rice, and the raising of sheep, pigs, and other types of livestock.

To learn more about Mars Wrigley commitments to promote respect for human rights, create climate-smart solutions and provide opportunities to thrive under its holistic, human-centered Cocoa for Generations strategy, visit here.

About Mars, Incorporated
For more than a century, Mars, Incorporated has been guided by the belief that the world we want tomorrow begins with how we do business today. This common purpose unites our more than 140,000 associates. It is at the core of who we are as a global family business and fuels the way we are transforming, innovating and evolving to make a positive impact in the world.

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Each year, our diverse and expanding portfolio of quality confectionery, food and pet care products and services delight millions of people and support millions of pets. With almost $45 billion in annual sales, we produce some of the world’s most beloved brands, including Ben’s Original™, CESAR®, Cocoavia®, DOVE®, EXTRA®, KIND®, M&M’s®, SNICKERS®, PEDIGREE®, ROYAL CANIN® and WHISKAS® . We’re creating a better world for pets through nutrition, innovative diagnostics, wearable health monitoring, DNA testing, pet wellness and comprehensive veterinary care with AniCura, BANFIELD™, BLUEPEARL™, Linnaeus and VCA™ .

We know that we can only be truly successful if our partners and the communities in which we operate thrive. The Five Mars Principles (Quality, Responsibility, Mutuality, Efficiency and Freedom) inspire our Associates to take action every day to help create a better world tomorrow in which the planet, its people and their pets can thrive.

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Press Contact
denise young
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