checkout complete detailed article on Top Fashion Trends for 2022 Featured at the Atlanta Apparel Show
Atlanta Apparel continued to break records for its brand offerings, displaying its largest number of temporary exhibit offerings in the April 2022 market, April 11-15 at AmericasMart Atlanta.
“The positive energy this April at Atlanta Apparel could be felt across all 14 floors of permanent showrooms and temporary exhibits,” said Caron Stover, senior vice president of apparel for International Market Centers (IMC). “Atlanta shoppers came to the market hungry for inventory and found an impressive range of apparel, accessories and footwear offerings to meet customer needs. We already expect continued growth for our June edition.”
Held concurrently with VOW Bridal & Formal, the April edition of Atlanta Apparel welcomed attendees from 47 states, Washington DC and Puerto Rico. Atlanta Apparel also continued to bolster its international attendance, welcoming buyers from 11 countries. In the end, the show was a success and for good reason, as consumer interest in (and sustainable) fashion is on the rise in the post-pandemic era.
Fall fashion show fills the city street
More than 600 Atlanta Apparel attendees packed John Portman Blvd on April 12 for the biannual market party and parade, held against the backdrop of the downtown Atlanta skyline. The standing room only Fall/Winter 2022 Fashion Trends event showcased 74 styles across young, contemporary shoe and accessory categories, highlighting the top trending colors and styles to be featured for the upcoming season. If you’re going to be selling fashion clothing and accessories in your store, it’s critical that you stay up-to-date on Fall Fashion Styles Trends and looks for the whole year.
Atlanta Apparel Fashion & Events Director Morgan Ramage explained, “Our decision to hold the market party and parade on the streets of downtown Atlanta provided an incredible opportunity to showcase the market’s unique connection of culture and commerce.” . Buyers and exhibitors alike were apparently impressed by the show’s scale, energy and presentation, judging by the fact that the show’s social media engagement exceeded nearly 100,000 impressions on that day alone. One of the most interesting posts was a video recap of the entire show; check it out on Instagram for a fun sneak peek at the clothing show.
Footwear and beachwear categories grow
Atlanta Apparel once again broke records for brand offerings this April, featuring more than 3,500 lines in more than 350 permanent showrooms and 400 temporary exhibits. The market’s comprehensive apparel resources were marked by notable growth in footwear, trending beachwear styles, accessories and contemporary categories.
Retailer Lisa Caruso of Fashion Express in New York found all the new products she needed in Atlanta Apparel’s branded offering. “There’s so much to see under one roof, and Atlanta had everything I needed and more,” Ella Caruso said. “It was nice to visit a couple of my favorite showrooms and discover some additional lines that I hadn’t seen before in Atlanta.”
“Atlanta is a central location that is easy to shop in and offers a great social environment,” added Katharine Freiberg, retail purchasing coordinator for Monkee LLC Franchises. “We enjoy everything about coming to Atlanta, especially the wonderful showrooms, showroom owners and brands we discover here.”
While buyers clearly found what they were looking for, such as the top fall fashion trends, exhibitors also saw financial success. Exhibitor Joel Ramirez, West Coast sales manager for Dressed 2 Kill, for example, opened an expanded showroom in April and noted continued growth opportunities at Atlanta Apparel.
“This market was absolutely amazing and our customers loved our expanded location,” said Ramírez. “The presentation and lighting in our largest space has attracted many new buyers and we signed over 20 new accounts. We are planning to expand further into Atlanta in the future.”
Exhibitor Haley Richter, vice president of Lisi Lerch, handmade accessories, said she found many of her biggest accounts at Atlanta Apparel. “Atlanta Apparel introduced us to several repeat buyers, including Monkee’s Franchises, Scout & Molly’s and Copper Penny,” said Richter. “Our first two market days were all new accounts and the last day we saw our returning clientele.”
For a fun look at what the best designers on the market today are wearing, check out this Designer’s Today article.
The Five Atlanta Clothing Markets from the International Market Center (IMC) features the latest in contemporary, youth contemporary, women’s modern styles, shoes, fashion accessories and more, plus special categories like kids and plus sizes. The next Atlanta Apparel Market is June 8-11, 2022 (temporary exhibits June 8-10) at AmericasMart Atlanta.