When is it okay not to return a text?

Dear Customer,

When you talk to people often, is it okay not to reply to every text they send? When is it involuntary ghost effect?

so forgetful

Dear forgetful,

Call me old-fashioned, but I think that’s rude. Plus, it’s pretty easy to misread texts on a good day, so those of us who are insecure probably start thinking, “Rusty didn’t text me back. He hates me. “

Sending text messages takes 25 seconds…don’t we have 25 seconds to spare? Let us eliminate all possibilities of misunderstanding and misery and honor the sender with the courtesy of a reply and let “ghost” remain a noun, which it is, instead of a verb, which it shouldn’t be.

Dear Customer,

My husband has a close friend with whom he has worked for a long time. Recently, he has had a frightening health problem that forced him to resign from his job. His friend very kindly said, “I want to do something for you. What do you like?” He was touched and told her that he loved the food. A little later, he received a package of lobster rolls in the mail which was very thoughtful as we love to spend time in Maine.